Top 5 Film & Television Apps on iOS in Romania: Q1 2023

In the first quarter of 2023, the top five film and television apps on iOS in Romania demonstrated diverse performance trends in terms of downloads, revenue, and active users. Here's an overview of how each app fared during this period based on data from Sensor Tower.

Netflix experienced a fluctuating revenue trend, peaking at approximately $13.3K in the week of March 6. Weekly downloads saw a significant drop from 20.7K in the first week of January to around 6.2K by the end of March. Active users also declined, starting at 273.8K in the first week of January and ending the quarter at 219.8K.

Disney+ showed a strong performance in revenue, reaching a high of around $57.5K in mid-February. Weekly downloads gradually decreased from 9.1K at the end of December to 4.2K by the end of March. Active users, however, increased steadily, starting from 80.5K in late December and climbing to 96.0K by the end of March.

HBO Max: Stream TV & Movies had a notable increase in revenue, peaking at about $19.9K in early March. Downloads, however, saw a decline from 5.1K at the end of December to around 2.7K by the end of March. Active users fluctuated but showed a general decrease, starting from 44.8K in late December and ending at 37.5K in the last week of March.

SkyShowtime: Filmer och serier was a new entrant with its revenue peaking at approximately $4.3K in mid-February. Downloads started strong at 15.9K in mid-February but dropped to around 2.8K by the end of March. Active users also showed a downward trend, beginning at 14.1K in mid-February and ending at 10.0K by the end of the quarter.

Voyo.ro had a varied download trend, peaking at around 3.0K in mid-February before stabilizing at approximately 1.3K by the end of March.

The data for this analysis comes from Sensor Tower, where more detailed insights can be found. These trends highlight the dynamic nature of the film and television app market on iOS in Romania.